Mitsubishi I-MiEV

2011 - PRESENT

Mitsubishi I-MiEV


The journey has begun to a new world where cars are clean and quiet, and i-MiEV is leading the way. 100% electric, yet offering surprising power and a smooth, quiet ride, i-MiEV is redefining the way the world drives.



If you could, would you drive a car which emits no carbon dioxide and, consequently, has a vastly reduced effect on our environment, yet demands absolutely no compromise in terms of comfort, convenience or fun? Of course you would; and now you can.

After decades of experimentation, innovation and trials you can now buy the Mitsubishi i-MiEV, a pure-EV which not only provides all the sophistication you’d expect from a modern car, but actually surpasses its old-technology rivals around the environment for which it is built - twenty-first century urban streets. Furthermore, the UK government will reward you with all manner of incentives to drive it: no road tax to pay, no Benefit in Kind company car tax to pay, no London congestion charge to pay, no parking fees to pay in many areas, one hundred percent write-down allowance against Corporation Tax in the first year and a very generous £5,000 Plug-in Car Grant towards its purchase price.

Thanks to the advances in large lithium-ion battery technology, the new generation pure-EVs like i-MiEV give a range of around 90 miles on a full charge. Now compared to a full tank of fuel this may not seem very far, but the fact is that 70 percent of UK drivers travel less than 50 miles a day and, unlike a fossil fuel car, you don’t have to make a special journey to recharge; indeed, with the i-MiEV all you need do is plug it into a 13A socket when you get home, or to the office, or to the car park. The car park? Yes, the government has allocated £30 million to providing plug in places in public places like shopping centres and car parks in major conurbations throughout England, Scotland and Northern Ireland. There are web sites to keep you up to date with their locations, as well as downloads for your satellite navigation and ’phone. The future of personal transport has arrived - its face is the Mitsubishi i-MiEV.